DAILI: HIGHLIGHT OF THE SEASON
Fashion Bloc is introducing new series of topics ‘Highlight of the season’. Our designers will be sharing their best and most memorable moments of the season with you, our dear readers. First in line Daili fashion family Viktoras Dailidenas and Laura Dailideniene. They shared emotions, experiences and some photos with us from their visit to Berlin during Mercedes-Benz Berlin Fashion Week.
Berlin they say is yet another fashion destination. And although this East European city doesn’t stand as a Fashion Capital it does stand for fashion. Fashion Bloc designers Laura Dailideniene and Viktoras Dailidenas (Daili) was visiting Berlin in July during Berlin Fashion Week and this was their highlight of the season.
Viktoras and Laura, creative duo (and family duo) behind the fashion label Daili from Lithuania were invited to take part in the international fashion exhibition Bread & Butter Berlin. Daili was showcasing among fashion giants such as DKNY, Karl Lagerfeld, Calvin Klein and Diesel. It was a valuable and very interesting experience for a relatively small fashion brand from Lithuania. ‘There’s nothing even close to that happening in Lithuania or around,’ says Viktoras.
Daili presented their SS2015 collection Cityscape which attracted a lot of attention from buyers and visitors. Cityscape is covered in unique graphic prints of the Lithuanian capital Vilnius. You can next see the collection on a catwalk during Riga Fasshion Week SS15.